Recce, A Rich, Interactive Map That?s Also A Gaming Platform, Launches With $4M From NEA

While we wait for the full-throttle effect?of Apple Maps in iOS6, a new app has launched today that is raising the game for what we should be expecting out of the world of social-mobile-local services. Recce -- pronounced "wreckie", British slang for "reconnaissance" (only English people would make slang out of a word like that) -- presents a 3D, animated birds-eye view of a city, and what is going on in it, by aggregating dozens of data feeds from other services -- ranging from mapping providers to those building listings of places to eat, and social networks like Twitter, integrating it all, and then presenting it in a slick, attractive app that is essentially a searchable map. (Think of Recce as the pretty face of big data.) And it's launching with some support: NEA is the lead investor in a $4 million Series A round in Recce's developers, London-based eeGeo, with total funding for the company now at $4.7 million including a seed investment from?Initial Capital, Swordfish Investments, and others. In its earliest iteration, Recce is only providing maps and data for central London, with San Francisco and New York next in line, but its developers are thinking big. The intention is to extend out to many more cities over the coming months. And, signficantly, to do more besides maps: Recce is also building itself out to be a platform not only for all location-based services but also location-specific games.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/Ko5LwbkHrvE/

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